Pharmaceuticals
Boiron
Boiron is a leading company in the sale of homeopathic products, food supplements, cosmetics and medical devices.
- Client
- Boiron
- Sector
- Pharmaceuticals
- Services
- Landing pageWebsiteDigital marketingNewsletter
The project
Tools
- WordPress
- MailChimp
The project
Boiron is a leading company in the sale of homeopathic products, food supplements, cosmetics and medical devices.
Landing Page
We created a presentation landing page with a lead form and an introduction to the brand, highlighting the features of the portal for pharmacists.
Website with detailed tracking
The website was built to track every user action in order to identify the most suitable marketing strategies, extracting data on sessions, page scrolling, cookie choices and much more.
Blog with dynamic articles
We also built a WordPress blog for Boiron that lets even less experienced users add content simply and intuitively. Thanks to custom post types, the blog was customised so that posts have different characteristics depending on the type of topic covered.
Newsletter
Using MailChimp, we managed the sending of newsletters with fully custom graphics and copy. Our expertise with the best-known newsletter platforms lets us schedule emails automatically for the times when they are most effective and receive analytics on how recipients interact.
Services used in this project
Let’s talk
Tell us what you want to build.
We will get back to you to arrange a first meeting, at our Milan office or online. If you prefer, call us Monday to Friday, 8:00–13:00 and 14:00–17:00 (CET).